Writing

Articles & Blogs

Writing samples of travel blogs, monthly newsletters, thought leadership pieces, personal stories, and more.

Marketing Sarah Hetrick Marketing Sarah Hetrick

Your Brand Story: How to Identify Your Driving Ambition

A company with a mission or a mission with a company. The difference is what Blake Mycoskie identified early on in his development of TOMS Shoes, a for-profit shoe business that quickly became one of the most successful and influential business models in recent times. TOMS is based on the one for one model: buy one pair of shoes and another pair will be donated to a child in need.

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Marketing Sarah Hetrick Marketing Sarah Hetrick

Top Holiday Events in Austin 2018

It’s that time of year – the most wonderful time of year, to be exact! The holidays are among us and with them a whole host of new activities to enjoy in Austin. Grab your coat, some hot chocolate, and the fam, and head out for some holiday cheer at one of these can’t-miss Austin events. It’s the perfect chance to enjoy Austin’s weirdness in all of its wintry magic.

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Marketing Sarah Hetrick Marketing Sarah Hetrick

8 Signs it’s Time for a Website Redesign

Your business is thriving. The company is growing, attracting new customers, and leading in its industry. You’re on the verge of your next level of business achievement – but are you really tapping into all the potential available for your brand? As an innovative business, your digital footprint is a crucial part of amplifying your ultimate success.

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Marketing Sarah Hetrick Marketing Sarah Hetrick

Instagram for Business: Your Guide to Insta-Marketing Success

Every day 500 million users open Instagram and start scrolling, ready for a personalized experience tailored to their unique interests. Seeking captivating stories told through stimulating images, Instagrammers come to the platform for content from their friends, family, and – you guessed it – their favorite brands.

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Marketing Sarah Hetrick Marketing Sarah Hetrick

Building a Metrics-Driven Culture

Data is changing the way we live and work. Both for businesses and nonprofits, metrics can provide valuable insights into operations, business practices, and customer/donor behavior, shaping the way companies make their most important decisions.

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